Skip to content

Five business days of listening to your customers, so you don’t have to guess.

The Listen

What’s stopping people from buying from you, in their own words, and the three changes that matter most.

Why this exists

Most businesses try to fix slow sales by talking louder. More ads, more posts, a new logo. But if the message isn’t landing, louder just means more people hear the wrong thing.

The Listen starts somewhere else. It starts with what your customers already feel.

What I look at

  1. Your reviews, good and bad

  2. Your competitors’ reviews (often the most honest research there is)

  3. Your website and how it reads to someone new

  4. How you show up when people search for what you do

  5. A short survey to a few of your customers, sent by you

What you’ll get

  • Why they hesitate. The real reasons people look around and leave, not the ones we assume.

  • Their words. The exact phrases your customers use, so your message finally sounds like them.

  • Three changes, ranked. The three things that will make the biggest difference, in order, with what to do about each one.

  • A plain-language summary you can read in five minutes.

  • The detail behind it, with real quotes, for when you want to dig in.

  • What to do next, whether you do it yourself or with me.

From a real Listen

Prepared for Ace Martial Arts

Why they hesitate

The school looked like it was for future champions, not regular kids.

Their words

  • isn’t this for competitive kids?
  • my son isn’t very athletic
  • we just want him to be more confident

Three changes, ranked

  1. 1Lead with what parents want. Confidence, focus and discipline that carry into school and home.
  2. 2Move the world titles lower, as proof of the coaching rather than the pitch.
  3. 3Tell one short story of a timid kid who changed, in a parent’s own words.

Five business days

  1. Day 1

    You send the questionnaire.

  2. Days 2 to 4

    I listen and dig.

  3. Day 5

    You get your Listen.

Price and promise

$1,000. Founding price $500 for the first ten businesses, 8 of 10 still open.

If the Listen doesn’t show you at least three things worth changing, you don’t pay.

What that looked like for one owner.

At Team Fusion MMA, first month sign ups went from 14 to 25 a month in the 60 days after three changes. Same ad budget.

Same ad budget. More leads from the site than ever before.
Owner, Team Fusion MMA